Incorporating a theme of public service and holiday cheer, has always been important to Brian Shechtman, the owner of Santa’s Enchanted Forest amusement park, invites south Florida charities to visit. One of the groups Brian Shechtman has hosted is the Healthy Mothers, Healthy Babies Coalition of Broward County, Inc. (HMHB).
HMHB sponsors several programs aimed at reducing infant mortality, which is rising in Broward, especially among African American families. One such program, Best for Broward Babies, seeks to make families stronger by partnering with the Broward County Human Service Department.
Another HMHB program, Cribs for Kids, seeks to reduce infant deaths due to unsafe sleeping arrangements. The organization provides cribs for parents who are unable to purchase them. In addition, the program teaches about sudden infant death syndrome, shaken baby syndrome, and other infant health concerns.
Recognizing the important role fathers play in their children’s lives, HMHB started the Community Fatherhood Initiative. The program encourages male parents to stay involved with their child from conception onward.